Memorandum

Re: May 2010 issue, “The 100 Moments That Rocked Our World”

Dear SPIN,

I know we haven’t exactly been pals recently. In fact, I stopped subscribing back in March of 2006 when you gave Chuck Klosterman the boot. I even knew as a starry-eyed 17-year-old that this was an epic mistake. It’s like disowning your gorgeous sister and hoping that you’ll look prettier because she’s not around for comparison…even though she will always be associated with you whether you’re in the same room or not. How’s this working out for you? Looks like Chuck’s firing was just the facelift he needed to outshine you forever.

Uh, better luck next time SPIN.

But I digress…

The reason I’m writing to you, dear SPIN, is that I can’t let this travesty that is your May 2010 issue go unnoticed. Oh yes, it deserves recognition. Recognition as the most self-serving, egomaniacal publication that I’ve seen since Generation magazine of Spring 2009.

Ego trip–party of SPIN. Do your arms ever start aching from continuously patting yourself on the back?

I get that you’ve been around for 25 years and that you’re trying to compete with Rolling Stone but seriously…you “invented” rap rock? No you didn’t. You met a kid at NYU who thought it would be “cool” and then produced a Run-DMC album. Then you named dropped to Steven Tyler, who, according to various other news stories that I’ve read since the age of 15, had already heard about the idea of a collaboration. I’m not buying your one-man band schtick.

Let’s also taught the fact that you had a senior editor who was friends with Kurt Cobain from a series of failed garage bands and you kicked him to the curb because he wouldn’t exploit his friend’s death. Classy.

You were the first magazine to have Beck on the cover and to recognize the Missy Eliot and Timbaland collaboration genius? Good for you. You started two of thousands of musical bandwagons.

Fiona Apple read the letters that were printed in SPIN as a response to her cover story? Great. Lots of people read magazines and lots of people go digging for what people say about them.

Alanis Morissette breaking up with Uncle Joey “rocked your world?” Perhaps you need a hobby.

You claim you “inspired” No Doubt’s “Don’t Speak” video but in the following blurb I don’t understand how. Let’s back up these claims, please.

You put Vampire Weekend on the cover before their debut album was released and now they’re *kinda* big? Great. You walked a few blocks from your office and stalked Morningside Heights. Hard.

I could really go on forever…but I might vomit due to the sheer amount of ass kissing going on.

SPIN, I like the idea of the list…I really do…but can’t you think of things in the past 25 years that “rocked your world” without actually being “your world?” You did it with a few–I agree with the invention of the iPod, the death of Michael Jackson and The Smiths breaking up.

Next time, less shameless self-exploitation and more about the music…about the last 25 years…about the culture. This is journalism–I don’t care about your failed attempts at life outside of work, I want to know about the music. That’s it.

Kind regards,

Caitlin

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3 comments

  1. rando · June 7, 2010

    “The reason I’m writing to you, dear SPIN, is that I can’t let this travesty that is your May 2010 issue go unnoticed. Oh yes, it deserves recognition. Recognition as the most self-serving, egomaniacal publication that I’ve seen since Generation magazine of Spring 2009.”

    I’m confused. Your resume cites you as an editor there in Spring of 2009. Are you referencing yourself here? o__O

    • Caitlin · June 7, 2010

      Typo in my resume! Thanks for catching that!! Their self-serving ways are why I left!

  2. Caitlin · June 7, 2010

    Typo in my resume! Thanks for catching that!! Their self-serving ways are why I left!

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